Press
February 22, 2010
NEW ADDITIONS TO THE AQUA-DIRECT FAMILY
We’ve had a number of exciting things occurring within the club over the last several weeks, some of which include the addition of new members to the Aqua-Direct family. Brett Roessl and Lewie Swindle joined the team in January to help launch and manage the Ft. Myers expansion. Brett and Lewie have been extremely busy over the last several weeks getting the Ft. Myers operations up and running and have been doing a great job. They’re currently preparing for the Ft. Myers Boat Show in March where they will introduce Aqua-Direct to the entire boating community in the Ft. Myers area.
Christina King has joined us as the club’s Administrative Assistant. Christina brings with her a wealth of talent and energy and will often be the first voice you hear when you call the office. She’s excited to be part of the team and we’re excited to have her on board; she has already proven to be a key member of the team.
Trent Sebok and Ed Atkins have come on board to head up our St. Augustine efforts. Trent has solid relationships in the Northeast Florida region which he plans to incorporate into the St. Augustine / Conch House growth efforts. Ed has a wealth of experience including club management in South Florida. His knowledge and experience is bound to make us a better club.
As we continue to grow, it’s exciting to see the wealth of talent that exists on the team we’ve been so fortunate to establish. If you haven’t already done so, please take a moment to say “Hello” to your new club team members.
February 9, 2010
A BIG SPLASH AT THE JACKSONVILLE BOAT SHOW
Aqua-Direct spent the weekend turning heads and having fun with attendees at the 63rd Annual Jacksonville Marine Association’s Jacksonville Boat Show. As the only boat club on the main floor with over 3,100 square feet of trade show space, the Aqua-Direct Team made sure that attendees understood that this was a club that was serious about having fun. With support from additional corporate sponsors including, Marine Max, Salt Life, SunCoast RV and Turf Evolutions, Aqua-Direct provided a fun, engaging and educational show experience. The space included a 40’ Winnebago RV, a 32’ Outrage, a 20’ SeaRay and a putting green! Guests spent time learning about the club and participating in a putting contest. With multiple flat screen televisions displaying club benefits, fleet images and videos of individuals enjoying life on the water, there was plenty for guests to do. There was a constant buzz on the tradeshow floor and much of the activity continued to funnel to the Aqua-Direct booth. Guests commented on how much fun they were having and many returned back for a second visit before they left for the day. Here’s to a great effort by the Aqua-Direct Team for putting on a “show within the show” and letting future members realize how much fun (and how affordable) this lifestyle can be!
January 11, 2010
AQUA-DIRECT OPENS NEW PORT IN FT. MYERS, FLORIDA
Only two months after expanding into St. Augustine, FL, Aqua-Direct has added Ft. Myers to its list of operating ports. South Florida boaters will have the opportunity to experience unlimited access to a wide variety of boats including bowriders, fishing boats, sporting boats, cruisers and more. The club will operate from 14030 McGregor Boulevard. Ft. Myers is the first port expansion outside of Northeast Florida for Aqua-Direct and is poised to experience a level of service beyond many expectations. By operating with a concierge mindset and a “member first” philosophy, Aqua-Direct is committed to providing Ft. Myers residents with a boating experience unlike any they have seen
“We put a lot of thought into where we wanted to start our south Florida port operations. There are many wonderful options, but we felt that Ft. Myers was the best fit to get things started on the Gulf.” says Aqua-Direct CEO Rudy Theale. “Ft. Myers residents understand boating and really enjoy spending time on the water. We’re looking forward to exceeding their expectations and giving them a club where they can truly enjoy themselves and build memories for years to come.”
November 14, 2009
AQUA-DIRECT EXPANDS PORT NETWORK TO ST. AUGUSINE
The World Famous Conch House is Now Part of the Aqua-Direct Port Network
Boaters throughout all of Northeast Florida will be happy to know that Jacksonville-based Aqua-Direct, LLC has expanded its port network to include The Conch House Marina in St. Augustine, FL. This is Aqua-Direct’s first official port expansion outside of Jacksonville and illustrates the company’s commitment to building a world class port network to support its world class fleet of boats. The company will have a soft opening this month with an official Grand Opening scheduled for early Spring 2010. Boating operations will begin immediately and Aqua-Direct members may begin enjoying the new facility right away.
“With the intimate relationship that exists between Jacksonville and St. Augustine, it made the most sense for our current members to begin our expansion efforts there. Once we decided on St. Augustine, there was no question as to where we wanted to be; The Conch House was going to be our first expansion port. They have a great facility, a wonderful staff and it’s one of the most popular boating destinations in Northeast Florida. We’re extremely excited about our relationship with The Conch House.” says Aqua-Direct CEO Rudy Theale.
